How to create a brand identity and an e-commerce website？

You want to start your hair extension business by first identifying your market, your audience, and of course the analysis of your competitors to ensure you have certain advantages and do something different.

When you have identified your market position and products the next important thing is to let people know about your brand.

By increasing your brand awareness, you are likely to get more customers in order to generate more revenue for your business. To build your brand image, two main things are needed: launching your product in a beautiful package and creating a great website with a perfect interface. The perfect presentation helps to increase your conversion rate.

Firstly, when designing your packaging, you should bear in mind that not only do these packages enhance your products visually, but they also add a touch of style and class and boost your brand image. Make a lasting impression on your potential customers.

When people buy your hair extensions, they want to look good when they go out, and just like a nice outfit on their body, your customers all need to socialize and they can help you promote your brand. You have to make sure that their family, friends, and others around them will appreciate the way you prepare and package your hair products. And this is a great time for your customers to share your brand with your potential buyers. When your potential customers choose hair extensions, then the first thing that comes to mind is probably your brand.

Secondly, it is equally important that your hair extensions are presented online. When people come across a great hair extensions website, they will know that your business exists. And with around 80% of people using their mobile phones to browse the web, you need to focus more on your website’s mobile presence.

When creating your website, using different social media platforms to promote your business is also a great way. For example Facebook, Instagram Youtube, etc. Make sure your website is differentiated, engaging, informative, and of course easy to navigate. In this way, you can interact with your customers without any problems and they can place orders without any problems.